DON’T COME LOOKING
Title Design by Valentina CaballerO
Directed, Shot, & Edited by Valentina Caballero
I ended up selecting three different fonts within the Helvetica family: Helvetica Light with Helvetica Bold for the opening credits and Helvetica Condensed Bold for the main title.
Was there an altercation? Did someone run away? Who are we looking for?
The visuals bring up more questions than they do answers. To push that unsettling feeling forward, my goal was to make the title animations feel ghost-like and transient.
I took inspiration from a slow-motion video of an old filament incandescent lightbulb flickering on. It’s uncertain, eerie and ephemeral, much like the inconclusive evidence and dead ends investigators encounter in cold cases.